Monday, March 9, 2009

Wheel of Reviews: Advertising - Honda

This might not be the most recent ad, so some people may have seen this before, but I just heard about it today. Everything you see was done with practical photography. No special riggings or digital effects were used. The recording cost 6 million dollars and it took 3 months to finish, including the engineering design of the sequence.

I will never complain about a slow or complicated production schedule ever again.

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